Jag är från

Founded in Seoul in 2014, I'm From is known for its transparency regarding origin and ingredients. The brand highlights where key ingredients come from, such as rice from Yeoju and mugwort from Ganghwa, and bases its formulations on pure raw materials with documented efficacy. The focus is on calming, strengthening, and nourishing the skin through clearly selected key ingredients.

I'm From evokes a connection to nature. Earthy and gentle skincare that allows the skin to regain clarity and a soft, natural radiance.